What Aspect Ratio Should You Use for Amazon Product Images?

Learn how to choose the right aspect ratio and image resolution for your Amazon product's main image so that it appears larger in searches and customers can view all its features.

The height or width of your Amazon product's main image must be at least 1,000 pixels, but can be up to 10,000 pixels. It's the first impression customers will see in search results and on Amazon product pages, so it's important to make it count. At Lab 916, we recommend designing for mobile devices since most web traffic comes from mobile browsers and apps. The logo image should be 120 x 30 pixels and have a maximum file size of 2 MB.

Amazon images can't be enlarged until they are large enough, so it's important to use images that are big enough for customers to zoom in and view product specifications. To make this easier, Glorify offers thousands of templates to generate great images for Amazon products. Additionally, there are plenty of tips and examples available to help you create effective banners and ads that will generate conversions. When it comes to the main image, it should only show the product on a white background and fill the frame of the image.

For square-shaped products, like cream jars, sellers may choose to keep a cropped square image so that the entire product takes up more space in the image and appears larger with more detail. This helps customers unconsciously classify your product as the main product. Choosing the right aspect ratio and image resolution allows your product image to be displayed in sponsored ads, search results, or similar product carousels without losing its quality. Plus, it will be easier for customers to see all the features of the product.

You can also add up to 9 additional images to provide users with a 360-degree view of the product.